Fans, most of whom children, engaged in fun-filled games and interactive activities during the grand reveal of Bounty Fresh’s official mascot, Chicky, held recently at the Trinoma Activity Center in Quezon City.
The event was a memorable celebration filled with excitement, joy, and family fun as Bounty Fresh celebrated World Chicken and Egg Month in style.
The festivities kicked off with a 15-second animated video that set the tone for the day, followed by Chicky’s grand entrance from backstage.
Fans then got a chance to see Chicky up close in a vibrant parade with the fun-loving mascot who embodies the values and spirit of Bounty Fresh.
The atmosphere was electrified with the Ati-Atihan Ceremonial Dance, as Chicky flapped her wings and delighted the crowd with simple yet charming gestures.
A highlight of the event was the special appearance of Diane Medina and Rodjun Cruz, along with their son Joaquin. The celebrity family joined Chicky on stage, dancing and interacting with the attendees, adding a touch of star power to the celebration.
The event was designed to engage the audience with a series of interactive activities where the attendees who liked the official Facebook pages of Bounty Fresh and The Bounty Fresh Market participated in various contests and games, including an exciting egg hunt with fabulous prizes.
The parade around the activity center, accompanied by a marching band playing the Bounty Fresh jingle, further amplified the festive mood.
Ms. Stephanie Guerrero, Vice President for Marketing of Bounty Plus Inc., delivered a heartfelt welcome speech, expressing gratitude to the attendees and emphasizing the importance of community and family values that Chicky represents. She highlighted Bounty Fresh’s commitment to quality, innovation, and sustainability, aligning with the company’s #FoodMadeBetter campaign.
The fun continued with mini-contests about Bounty Fresh products, a Bring Me game, and the “Groove With Chicky” dance-off, where participants showcased their best dance moves to win special prizes.