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Saturday, November 23, 2024

Pregnancy app to empower parents

Technology is truly a gift that keeps on giving, this time supporting parents through their pregnancy journey.

Philips Avent, one of the world’s leading mother and childcare brand, recently launched Pregnancy +, an application designed to support a healthy full-term pregnancy and safe delivery as it gives expectant parents a comprehensive guide through all stages of pregnancy. 

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Pregnancy app to empower parents - Pregnancy +
DIGITAL PARENTING. Philips Avent’s Pregnancy + mobile app provides expectant parents a comprehensive guide through all stages of pregnancy. 

The app has been downloaded by 25 million moms worldwide.

Pregnancy + provides parents instant access that will help them navigate every life stage their child is currently in, through a mixture of expert advice, real life experiences, and brand-created content.

“The first 1,000 days are critical to set the stage for their future health and with that even lay a foundation for the health of our society,” said Maite Uy, business development manager at Philips Personal Health.

Pregnancy app to empower parents - Pregnancy +
Rich Asuncion at the Pregnancy + app launch. 

Uy continued, “We understand how overwhelming becoming a parent can be, and we believe it’s important for parents to start their journey with a guide that provides them the right information at the right time.”

Advancement in both the demands of millennial moms and technology, means Pregnancy + is able to create a more personalized digitally connected parenting approach—combining data derived from their most popular baby care products and parent-led input—to produce specific insights for each child, enhanced with recommendations from experts and development specialists.

Pregnancy app to empower parents - Pregnancy +
From left: Nadine Smith, Kristine Tan, Diana Onggon, Jan Lizardo, Gwen Serrano, Bernadette Zulueta, Patty Laurel, Jika Quintana

Pregnancy + gives new parents the confidence of a support and reassurance, 24 hours a day through its features, including Daily pregnancy info; Color and Scan images; Personal Diary; Pregnancy Weight log; Doc Visits log; Diet, exercise, and labor info; Kick Counter; Contraction Timer; Contraction Tracker; Baby Shopping list; 1000s of Baby names; Baby Size Visualizer; Pregnancy week by week info, and more.

The Pregnancy + app is now available for free at Apple and Google Play stores in the Philippines.

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