TV5’s programming partner and major block timer, Cignal TV, is buoyed up by an influx of new and familiar faces adding more color and cheer to the network’s current talent roster. Headlining the new shows are the likes of Piolo Pascual, Korina Sanchez, Aga Muhlach, Ian Veneracion, Billy Crawford, Matteo Guidicelli, Maja Salvador, Sue Ramirez, Dimples Romana, Alex Gonzaga, and Catriona Gray.
During a recent virtual media conference for the shows these stars are part of, one of the network’s most recent block time partners, Brightlight Productions President and CEO, former Rep. Albee Benitez, urged the halt of network wars, sharing that “it’s time that all of us should work together. Right now, I don’t think there should be a network war.”
Benitez also mentioned that stars should be given flexibility and be allowed to take on work where it is available.
“I think that should be our landscape moving forward,” he underscored.
Meanwhile, Robert P. Galang, President, and CEO of Cignal TV and TV5 said that with the network's new lineup of shows, TV5 is offering something for everybody.
“The new program line-up does not only set the bar higher for innovativeness and production values but also reinforces TV5’s vision to become a formidable force in Philippine television as it continues to challenge traditional programming standards and reinvigorate the network’s adaptability to survive and thrive in this pandemic and beyond,” Galang pointed out.”¯
The news of the partnership of TV5 with block timers comes months after Cignal TV & TV5 Chairman Manny V. Pangilinan declared an open invitation, offering alternative jobs for displaced workers in the entertainment industry; a clear display that the priorities of the network is to give a helping hand and keep people afloat amidst the pandemic.
"We are revving up our entertainment content creation and will need creatives, talents, directors, scriptwriters, cameramen, etc.," Pangilinan shared last August.
Earlier, Archangel media launched its slew of programs, and its president, Michael Tuviera has this to say: “We are absolutely honored to be working in partnership with Cignal TV and TV5. We all want to create more jobs out there for our hard-working brethren in the industry. We all want to create content that will not only entertain but provoke and inspire as well. We all want to help make our industry, our country, and our world, a better place than it was yesterday.”
Together with Cignal TV and TV5, Archangel Media is proud to be pushing forth in what we hope is a new age in Philippine Television—where unity and collaboration take precedence over competition, where the focus will continue to be on the audience who lend their eyes and ears to the stories we tell, and where, as before and always—Content is King.”
Viva, who has a long-standing partnership with Cignal TV, thru its president and COO, Vincent del Rosario said “We’re very happy that Viva’s partnership with Cignal and TV5 has been going strong, given that our joint venture company, SSNI, is now on its 5th year. I guess what makes it fun working with the group is the collaborative nature of the relationship where each side has an equal say on the creative direction to take in every project.”
“As for the effect that this will bring to the industry, we believe that this will not only bring some parity in the network wars but will also open more job opportunities for the artists and the creative and production communities,” Del Rosario concluded.
