So the ratings war between the Kapuso and Kapamilya networks is a never-ending story with each of them claiming leadership, but of course each claim is based on each other’s favored survey entity.
In January, GMA Network claimed triumph as it said, based on Nielsen TV Audience Measurement, it posted a strong start for 2018 in the nationwide television ratings competition securing the top spot anew.
For the full month of January (with Jan.21 to 31 based on overnight data), GMA registered winning numbers in the National Urban Television Audience Measurement (NUTAM) with an average of 43.7 percent total day people audience share, beating ABS-CBN’s 38.6 percent.
The Kapuso Network reigned supreme across all day parts in NUTAM. In the morning block, GMA recorded a 42.3 percent people audience share versus ABS-CBN’s 35.4 percent.
GMA’s afternoon line-up, which garnered 47.3 percent, was way ahead of rival network’s 36.8 percent.
Continuing well into the evening block, the Network maintained a leading share of 41.5 percent as against competition’s 41.2 percent.
The Kapuso Network similarly dominated all time blocks with bigger margins in both Urban Luzon and Mega Manila, which respectively account for 76 and 59 percent of all urban viewers in the country.
In Urban Luzon, GMA registered a total day people audience share of 49.2 percent, besting ABS-CBN’s 32 percent.
Likewise in Mega Manila (with official data from Jan. 1 to 20), the Kapuso Network upheld its strong showing with 51.9 percent total day people audience share while ABS-CBN only managed to get 28.5 percent.
Well, ABS-CBN has a different story altogether. And its ratings provider seems to be giving the network different figures allowing the network to claim leadership as well.
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A new love team is making Kapamilya audience thrills as teen stars Loisa Andalio and Ronnie Alonte teach viewers the importance of humility and sacrifice in “Wansapanataym Presents: Gelli in a Bottle (Sunday nights, 6:30 p.m.).
Gelli (Loisa), a young lady often ridiculed for her physical appearance finds a way to make herself beautiful through a genie who she summons from a magical bottle.
However, not content with having only three wishes, Gelli wishes to be as powerful as the genie so she could have all her desires as she pleases. Her wish of becoming powerful gets granted, but to her surprise, she gets locked inside the magical bottle and can only escape once a person wishes for her freedom — just like a genie.
With the spell cast on her, she meets Robin (Ronnie), a young man who luckily finds the magical bottle along the street. Believing that he is the person who will set her free, Gelli demands Robin to spend his last wish on her to bring her back to normal. But her inherent selfishness makes Robin mad, pushing him to resist Gelli’s plea.
This is an interesting drama that should make young ambitious women think twice before wishing anything for their own selfish gains.
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ABS-CBN Corporation, the Philippines’ largest media and entertainment network, has named Olivia de Jesus the new Chief Operating Officer (COO) of ABS-CBN Global Ltd., the organization that oversees all international subsidiaries of ABS-CBN and manages its global flagship brand, TFC (The Filipino Channel).
De Jesus takes over her position from Rafael Lopez who has retired. Lopez will continue to be engaged by the company as Executive Adviser to the President and CEO of ABS-CBN Corporation.
As COO, De Jesus will provide the leadership and vision necessary to grow the Global business. She will drive strategy formulation and establish initiatives to expand the company’s product lines and markets. She will effectively manage the company’s regional business operations, product management, content creation, support functions and corporate services to ensure that financial strength and operating efficiencies are achieved.
Prior to her appointment, De Jesus held a variety of positions of increasing responsibility in ABS-CBN.
As Managing Director of North America since 2007, De Jesus effectively managed a diverse content, experience and service portfolio, making the region the consistent dominant contributor to ABS-CBN Global’s consolidated growth. Under her leadership, cross-functional teams launched successful initiatives that have been adopted global-wide such as TFC@theMovies, One Kapamilya Go event, Lifestyle Network Global, Myx TV, Adobo Nation among others. These led to new revenue streams, garnered industry awards and solidified ABS-CBN‘s position as a leading and thriving global brand.
Most recently, De Jesus also spearheaded the development of innovative content for the emerging global Filipino millennial market through projects such as TFCU Talks, the reality travel show, Discovering Routes, and the very successful 1st Cinematografo International Film Festival in San Francisco.
Since joining ABS-CBN in 1996, De Jesus has held other positions such as director for marketing communications at the international division, head of Manila operations at ABS-CBN Global, managing director at Creative Programs Inc. and global head of Content Strategy. Prior to joining ABS-CBN, De Jesus was an award-winning senior creative at McCann-Erickson and Saatchi & Saatchi in the Philippines.
De Jesus has been very active in the community as managing director of ABS-CBN North America. She served as board director and treasurer for the Asian American Advertising Federation (3AF) from 2008 to 2011. She was named among the Filipina Women’s Network’s (FWN) 100 Most Influential Filipinas in the U.S. in 2012. She still serves as Vice Chairman of the Board for ABS-CBN Foundation International, the non-profit philanthropic arm of ABS-CBN.
De Jesus completed an Advanced Management Program at Harvard Business School in 2015. She graduated at the University of the Philippines, Diliman with a Bachelor of Arts degree in Communication.
