Changan Philippines, under Inchcape Philippines, proudly marks its first anniversary with a strong and established presence in the country across Luzon, Visayas, and Mindanao. The brand’s rapid expansion and its unwavering commitment to delivering top-quality products, world-class customer service, and innovative mobility solutions to Filipinos nationwide are an undeniable feat.
With a global reputation for commitment to safety and performance, Changan provides the local market with a competitive line-up that embodies value and a seamless driving experience for Filipinos.
Since its official brand launch under Inchcape Philippines in September 2023, Changan PH has achieved several brand milestones, highlighting its focus on delivering excellent products and services to the Filipino market.
INTRODUCTION OF NEW AND EXCITING MODELS
Changan introduced the first-ever and only 7-seater crossover in the country—the Changan X7 Plus in September. Six months into the operations in the country, it debuted at the 2023 Manila International Auto Show (MIAS) and launched the CS15 model which boasts of value-for-money combination of sleek and functional style, and smart technology designed as response to the needs of the Filipino families.
In October, Changan joined the Philippine International Motor Show (PIMS) for the first time where it presented the All-New Hunter REEV, the world’s first range-extended electric pickup suitable for outdoor activities, giving a strong sense of presence and leaving a lasting positive impression on automotive enthusiasts.
EXPANSION OF FOOTPRINT IN PH
Staying true to its objective of delivering top-quality products, world-class customer service, and innovative mobility solutions to Filipinos nationwide, Changan strengthens its efforts to reach out to more people day by day.
In January, Changan forged a successful partnership with Global Star Motors Corporation (GSMC), a premier dealer network organization in Cebu City, dedicated to bringing the best automotive brands to their local provincial market. This partnership gave birth to the opening of Changan dealerships in Cebu, Tagbilaran, Tacloban, Dumaguete and Cagayan de Oro – expanding the brand’s horizons across GSMC’s network in key metro cities in Visayas and Mindanao.
In July, the brand also opened the doors of its flagship showroom in C5, Pasig City. This branch serves as the largest dealership in the country, allowing it to be of service to more Changan customers for sales and after-sales requirements.
On top of these remarkable milestones, Changan is committed to continuing its steadfast expansion in the country with the upcoming dealer inaugurations in Alabang and Davao in the next few months.
“In a short span of a year, the strong and meaningful growth of Changan in the Philippine automotive landscape is a testament to the brand’s dedication of crafting high-quality, stylish, and accessible vehicles across the Philippines,” said Maricar Parco, General Manager of Changan Philippines.
“We are sincerely honored to gain the trust of Filipino consumers, and to serve the diverse regions with our world-class offerings. As we continue to expand, our goal remains focused on providing reliable and enjoyable mobility solutions that elevate the everyday driving experience of our customers.”
Changan’s distribution and growth strategy in the Philippines has been made possible by Inchcape Philippines, a joint venture by Inchcape and CATS Group of Companies. With its extensive expertise and focus on customer-centered innovation, Inchcape has paved the way for a seamless dealership experience for Filipino consumers, powered by advanced data analytics and innovative technology. Operating under the principles of responsible business, Inchcape champions Planet, People, Places, and Practices in its mission to drive sustainable mobility in the country.
Globally recognized as one of China’s top automakers, Changan sold over 2.5 million units in the past year. Locally, Changan Philippines remains steadfast in creating more options for Filipino consumers that prioritize style, performance, and safety. With dealerships set to expand further, the brand is committed to enriching the lives of Filipinos through accessible, top-tier automotive experiences, underscoring its belief in the purchasing power and preference of the Filipino market.
