Lazada, the leading e-commerce platform in the Philippines, teamed up with Kwik.insure to provide customers with free COVID-19 insurance.
“Through our partnership with Lazada, we provide millions of Filipinos the opportunity to have insurance against COVID-19. Given our country’s low insurance penetration rate, majority of them will be first time insurance availers," Hamilton Angluben, founder and chief executive of Kwik.insure, said.
"The goal is to educate more people about the value of insurance and learn how easy it is to be protected,” he said.
For every bills payment transaction done by a Lazada customer via the Lazada Wallet, they will be eligible for a free COVID-19 insurance.
The customer will instantly receive a free voucher for a Kwik.insure product, the COVID-19 Kwik Assist, which provides P10,500 one-month coverage for accidental death, death due to sickness and death due to COVID-19.
The promo will run until October 2021 and customers can earn and stack up to 10 insurance vouchers per month.
“For us at Lazada, our innovations, promotions and services are all geared at ensuring we address the needs and priorities of those we serve,” said Carlos Barrera, chief operating officer of Lazada Philippines.
“Through our partnership with Kwik.insure, we are happy to be able to provide our customers with access to a service that is most especially valuable and relevant today," he said.
Lazada allows customers to pay their bills to a variety of billers including Meralco, Maynilad, Autosweep, Easytrip, Globe, Smart and many more.
Aside from forming ties with the e-commerce giant, Kwik.insure also offers deals and insurance product bundles to businesses. The initiative is motivated by the company’s mission to increase insurance penetration in the country and to educate more people about insurance.
Lazada is the number-one online shopping and selling destination in Southeast Asia – present in Indonesia, Malaysia, the Philippines, Singapore, Thailand and Vietnam.
As the pioneer of the e-commerce ecosystem in Southeast Asia, Lazada has 155,000 sellers and 3,000 brands serving 560 million consumers in the region through its marketplace platform, supported by a wide range of tailored marketing, data and service solutions.
