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Saturday, November 23, 2024

JAC Motors launches PH market campaign at 2024 MIAS

Astara Philippines proudly introduced JAC Motors to the Philippine market during day one of the 2024 Manila International Auto Show (MIAS). The event showcased a range of vehicles specifically tailored for Filipino drivers, demonstrating JAC Motors’ commitment to providing a better driving experience and a better life. With a legacy of 60 years of research and development, innovative technology, and a dedication to quality, JAC Motors unveiled a preview of its initial lineup, which includes three SUVs, two pick-up trucks, and one electric vehicle.

Tonette Lee, the Brand Head of JAC Motors, Astara Philippines, expressed excitement about the partnership between the two companies and their shared goal of enhancing the Filipino driving experience. Lee invited Filipinos to experience the perfect combination of advanced technology, captivating design, and exceptional performance at an affordable price point.

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One of the showcased models was the JS4, a sleek SUV with ample space for five adults. It boasts a distinctive design with prime amenities and advanced safety features. The JS4’s interior offers automatic climate control, Apple CarPlay and Android Auto capability, spacious dimensions, and generous cargo capacity.

The JS6, JAC Motors’ flagship model, exemplifies the brand’s commitment to innovation, sustainability, and driving pleasure. With its sleek and futuristic exterior and interior design, the JS6 incorporates state-of-the-art technology and remarkable engine performance. Features include a one-button start functionality, a 24.6-inch dual-screen display, a 360-degree panoramic camera, smartphone wireless charging, multiple airbags, and leather seats.

The JS8 Pro, another SUV model, provides spacious and comfortable seating for up to seven passengers. It combines passenger space with maneuverability, making it ideal for families and individuals who prioritize both. The JS8 Pro features a striking star waterfall armor front grille, 360-degree skylight panoramic sunroof, plush seating, a 12.3-inch floating screen, and multiple charging outlets and ports. It is equipped with a potent 1.5-liter turbo engine, electric power steering, and remarkable fuel efficiency.

JAC Motors also unveiled two formidable pick-up trucks, the T8 Pro and T9, designed for both on-road and off-road adventures. The T8 Pro offers versatility, reliability, and advanced safety features, making it an excellent choice for fleet owners and business operators. The T9, with its bold and commanding design, stands out on the road and offers a luxurious interior with premium leather seats and advanced connectivity options. Both trucks are equipped with powerful 2.0-liter CTI engines.

In a surprise reveal, JAC Motors showcased the Ytterby, its battery electric vehicle, at the 2024 MIAS. The Ytterby combines performance, cutting-edge technology, and eco-friendliness, boasting a compact design and an impressive maximum endurance mileage of 505 kilometers. It features a high-definition touchscreen, a 360-degree panoramic sunroof, and parking assistance.

The debut of JAC Motors’ lineup at the 2024 MIAS marks the beginning of an exciting chapter for the brand in the Philippines. Model launches are scheduled to commence in the coming months, with retail availability planned for August of this year. For more information on JAC vehicles, interested individuals can visit the website www.jacmotors.com.ph and follow @jaccarsph on Facebook and Instagram.

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