The German-Philippine Chamber of Commerce Inc. (GPCCI) announced the return of Mabuhay Germany on Nov. 16 to 18, 2023 at Hall A of the World Trade Center, Pasay City.
Mabuhay Germany features a three-day fair where business leaders, industry experts and key government officials from the Philippines and Germany converge to strengthen bilateral trade and cultural relations. The event aims to strengthen the relationship between the private and public sector; to demonstrate resilience and a forward-focused vision.
The event highlights the importance of sustainability in trade and provides updates on the combined effort of the Philippines and Germany in driving innovation and future technologies that support sustainable development.
Germany remains the top trading partner of the Philippines in the European Union (EU), with a total trade value of $4.7 billion in 2022.
Among the industries are represented in Mabuhay Germany 2023 are renewable energy, building, construction and infrastructure; government and public administration; education and training; information technology; business consulting and professional services; finance, insurance and investment management; media, advertising and marketing; and hospitality, tourism, food and beverage.
“Mabuhay Germany 2023 offers a unique platform where business leaders, entrepreneurs, and industry professionals converge to explore innovative ideas, foster collaboration, and seize new opportunities,” said GPCCI executive director Christopher Zimmer.
