When it comes to our daily hygiene, we only want the best brands that assure us high quality and best care. But how many of these products are also dedicated to taking care of the environment?
Babyflo, a baby brand under Philusa Corporation, launched its new line—the Babyflo Gentle Buds Eco-friendly—to show its commitment in promoting a greener lifestyle.
True to its mission, Philusa has long been a key advocate for sustainability, with the primary vision of delivering greener alternatives for many of its iconic brands such as Babyflo and Cleene. It has implemented biodegradable, recyclable, and other sustainable options for its products, as well as campaigns calling for effective actions for the environment.
According to the Department of Environment and Natural Resources (DENR), the Philippines is losing approximately 52,000 trees per day.
Every year, 47,000 hectares of forest, an area roughly three times the size of Quezon City, is destroyed by logging, slash-and-burn farming, and land conversion.
Recognizing the serious environmental issues the country is currently experiencing, Filipino consumers are becoming “reuse revolutionaries.”
Hence, consumers are now keen on making a difference and ensuring that they are having a positive impact on the planet we live in.
Babyflo is here to make living a sustainable lifestyle easier by giving us an earth friendly choice of cotton buds—the Babyflo Gentle Buds Eco-friendly.
The newest product is made of 100% pure cotton tips, unbleached paper stems that come from responsibly managed forests, and biodegradable packaging so families can make their personal care routine greener.
“The journey toward our goal starts with a single step. Through this product, Babyflo aims to be every Filipino’s buddy towards an eco-friendlier lifestyle,” said Neogin Evangelista, Philusa Corporation President and General Manager.
“Philusa being a homegrown Filipino brand, has always been at the forefront of taking small steps and sometimes even big leaps towards a greener Philippines,” he added.
Babyflo Gentle Buds Eco-Friendly sources its paper from managed forests thereby ensuring that every tree that is used to make the product is replaced.
“One thing that prevents us from living a more sustainable lifestyle is the lack of eco-friendly options. Now that this product is out and available, we hope that it could encourage more people to choose a greener lifestyle and inspire them to be more mindful of their everyday choices,” said Jacquiline Pe, Brand Manager of Babyflo Cotton buds.
Aside from personal hygiene, Babyflo Gentle Buds Eco-Friendly can be used for a variety of tasks, such as removal or application of cosmetic products, application of medicine on injuries / wounds, and removing smudged nail polish, to name a few. The unbleached paper stems are sturdy, and the 100% pure cotton tips are also durable, which makes them ideal for different uses.
The Babyflo Gentle Buds Eco-friendly is now available in Mercury Drug, Robinsons, Puregold, Metro Gaisano, and other retail stores nationwide and online.
To learn more about Babyflo’s products and initiatives, visit store.philusa.com.ph or follow @BabyfloPH on Facebook and Instagram.
