Pro photographer Shaira Luna is one of this generation’s most brilliant talents. But those who have followed her career, from the “gifted child” who starred in a formula milk’s TVC to where she is now, know that it didn’t start on a linear path.
At the age of 13, Luna found herself at De La Salle University, taking a Bachelor of Science degree in human biology. After switching courses for some time, she finally answered the call of photography and purchased her first professional camera, a Canon EOS 350D.
The camera enabled her to flex her creative muscles and eventually inspired her to pursue a professional career in photography.
In the decade since the 31-year-old creative gradually developed herself to become one of the most prolific young photographers in the country. Luna regularly works with high-profile brands and influential names from the world of art and entertainment.
“Behind the camera, especially when shooting for someone else, I make sure I understand their vision and I understand the output that they need from me,” shares Luna. “I just try to make it work for everyone and keep communication open.”
This level of professionalism extends to moments that require Luna to stand in front of the camera.
“When I’m in front of the camera, I try to take the place of the photographer,” she says. “I try to imagine what they need from the shoot and I try to move as quickly as possible. I find it is over much faster if I get what they need, so I tend to move a lot in front of the camera even if it’s awkward for me.”
As a fashion photographer, Luna is well-regarded for her personal style. She shares she draws inspiration from rock ’n roll icons of yesterday and today.
“I love Florence Welch so much! I really love her style and her music,” she enthuses. “I also like Brian Jones of the Rolling Stones. I’m very much inspired by icons of the ‘70s. I’m not sure why maybe someday I’ll find out.”
Even then, Luna is quick to admit that a lot of her style inspiration comes from the research she does prior to every shoot.
“In general, I’m very much into the history of fashion and that translates into my style and the people I admire as well,” says the bubbly photog.
She continues, “I think the reason I got into studying eras of fashion was because of my shoots. So, whenever I have a shoot that’s inspired by a particular period, I find myself going even deeper into what happened during that time, especially the things they wore and why they wore the things they did.”
If there is anything Luna can share, it’s her love for rediscovering the past through pieces of clothing. “If you just use your imagination, you can try to rework the stuff you already have. Perhaps you can use stuff from your parents and grandparents. You end up with something more unique, something not cookie-cutter. Just something more fun that will put a smile on your face.”
Shaira Luna is an old soul who has built her name by turning her dreams into a successful career. This reflects in both her personal style and her approach to her work—and these two things have made her the right fit as one of Melissa’s Style Mavens, which is part of the #MeInMelissa campaign.
#MeInMelissa is the latest campaign of the Brazilian footwear brand, Melissa Shoes, in the Philippines. This fresh and empowering digital campaign showcases pieces from the brand’s 2018 collection, dubbed Open Vibes.
