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Sunday, November 24, 2024

Aston Martin, Total seal marquee deal

Total, the global energy company, has entered into a  partnership with luxury sportscar manufacturer Aston Martin and motorsport arm Aston Martin Racing.

Under the  agreement,  Total will become an energy partner to Aston Martin throughout 2016 and 2017, providing its products to the luxury British marque and its official motorsport outfit; Aston Martin Racing.

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As part of the agreement, Total will support Aston Martin Racing throughout the FIA World Endurance Championship (WEC), becoming the “Official Lubricant and Technical Partner” of Aston Martin Racing, the companies said in a joint statement. 

With 45 years of R&D and experience in the area of motor racing, Total has developed lubricants, greases, fluids and special additives of high quality and technical performance.

All three V8 Vantage GTE cars entered by Aston Martin Racing in this year’s WEC will race with Total lubricants and, for the first time outside of Formula 1, Total will provide a mobile laboratory and technical support with a dedicated engineer present at each WEC race event.

Total and Aston Martin will also explore options for further opportunities to utilise the energy supplier’s Total Excellium products.

Pierre Duhot, General Manager Automotive Division at Total Lubrifiants said: “Above 250 researchers are working at Total to develop high end fuels and lubricants. We are proud to work closely with Aston Martin and to contribute to their racing successes. Being passionate and pushing the technical boundaries to new heights is something we share with such a legendary and premium brand as Aston Martin. We are delighted to provide our products, our support and our technical know-how to Aston Martin Racing.”

David King, Vice President & Chief Special Operations Aston Martin commented: “Aston Martin is a global luxury brand and it is important that it continues to work with only the best from around the world. We recognise Total as a leading player in the automotive fuel and lubricant arena and we very much look forward to working with them, to achieve success both on and off the track.”

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